The Oval Office
The Oval Office strengthens its management in Belgium
The Oval Office|
26 May 2021

Olivier Trop will be managing director, Sandy Aertgeerts and Bart De Leeuw will come on board as Head of Client Services and Strategy Director.


To reinforce its ambition as a full-service communication agency, The Oval Office is reorganizing its Belgian management team. Founder Wouter Boits remains CEO for the three countries (Belgium, the Netherlands and France) and passes the torch of Managing Director Belgium to Olivier Trop. In addition to managing partner Isabelle De Schryver and CFO Jean-François Molitor, two experienced professionals will join the management: Sandy Aertgeerts as Head of Client Services and Bart De Leeuw as Strategy Director.


Olivier Trop heads The Oval Office Belgium

Together with Isabelle De Schryver, Olivier Trop has also been Managing Partner of The Oval Office since 2017 and was Strategic Director since the office was founded in 2012.


Wouter Boits, founder and CEO of The Oval Office: “Now that The Oval Office has recently also been present in France, I want to focus even more on the international ambitions of the office in the future. Today I am happy to pass the torch of Managing Director Belgium on to Olivier Trop. We have been working closely together since the agency's inception in 2012, so The Oval Office is in safe hands here. ”


Olivier Trop, Managing Director The Oval Office Belgium: “We have already driven a fantastically beautiful course with the agency over the past 9 years. From a live communication agency with 22 employees, we have evolved into a creative full-service communication agency of 45 passionate employees who put experiences between people and brands at the center of the internal and external campaigns they develop. I am extremely proud to be able to lead the Belgian team and I look forward to the future with great enthusiasm. ”


The Oval Office, which distinguishes itself in the agency landscape with the unique positioning 'We connect for real', connects people and brands with each other thanks to experience-driven communication campaigns. In Belgium, the agency works for AB Inbev, Actiris, BMW, Elia, Google, Nintendo, The Adecco Group, Umicore, Hasselt University and the Flemish government.


Experience with advertisers and agencies

Sandy Aertgeerts and Bart De Leeuw have been recruited to anchor the communication expertise firmly at the core of the agency. As seasoned professionals with years of experience at advertising agencies and advertisers, they are the perfect person to inspire and coach the team of strategists, creatives, accounts and producers together with Isabelle De Schryver and Olivier Trop.


Strategy Director Bart De Leeuw can look back on a career spanning 20 years with agencies and advertisers. For the past two years he was active as a freelance marketing advisor / director for Honda Benelux, Baloise Insurance and Ceusters - Wijnegem Shopping Center, among others. Between 2005 and 2013, Bart held various positions (account director, head of experiences & activation, strategic director, managing partner) at BBDO Belgium. Before that, he worked for D'Ieteren for 5 years as Promotion Manager Audi and Events & Sponsoring Manager Volkswagen.


Sandy Aertgeerts joins The Oval Office as Head of Client Services. Sandy spent the first 20 years of her career in various advertising agencies including Saatchi & Saatchi, Leo Burnett, LG&F (now FamousGrey), Young & Rubicam and VVL BBDO. In 2013 she switched to the advertiser to become VTM's Brand & Communication Manager at Medialaan (now DPG Media). In this position she was responsible for brand strategy, advertising, media planning, brand activation and research.


Olivier Trop, Managing Director: "The arrival of Sandy and Bart is great news for our customers and employees! Not only do they bring tons of knowledge and experience in the field of communication, advertising and media, they are also both personalities that fit perfectly with our positive and solution-oriented corporate culture. I am convinced that they will quickly become trusted sparring partners of our account teams, creatives and customers ”.


Discover our brand new website at www.theovaloffice.be .

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