Heuvelman Sound and Vision
Hilton Haring party
Heuvelman Sound and Vision|
21 June 2020

The Hilton Haringparty takes place every year; the official opening of the herring season. Normally this is done in a festive manner with about 800 guests. This year it had to be a bit different. Fortunately, this tradition could continue by making a number of adjustments.


The Dutch new

This event was planned for June 12 in the garden of the Hilton Amsterdam. Heuvelman was asked to come up with a solution so that this tradition could continue this year. For example, an outdoor LED wall measuring 4.5 meters by 2.5 meters has been installed.

By means of a livestream, which Heuvelman was able to realize, hundreds of viewers could jointly experience the arrival of the new herring at home at 6 p.m., in this way they could also watch and enjoy this event in an interactive way. Earlier in the day, the guests were able to pick up herring at various locations, so they could still follow the broadcast with new herring.

The first keg of herring corona test was delivered to the garden of Hilton Amsterdam by means of a drone.


Check out our website for the aftermovie: https://www.heuvelman.nl/audiovisuele-olutions/hospitality/hilton-haringparty/

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