New Record Figures for Tomorrowland: 90,000 euros Profit per Day, 300 million in Revenue and 21 Million in Dividends.

New Record Figures for Tomorrowland: 90,000 euros Profit per Day, 300 million in Revenue and 21 Million in Dividends.

The group behind Tomorrowland – WEAREONE.world – has set a new record year in 2025. This is evident from the group's consolidated annual accounts, in which all companies and international activities are combined.


Last year, Tomorrowland generated a turnover of over 300 million euros for the first time and the Antwerp brothers Manu (46) and Michiel Beers (50) were able to pay themselves a dividend of 21 million euros. HLN was able to view the figures.


The dance beats have barely died out in Boom after a carefree 2026 edition, when even more good news resounds at Tomorrowland. WEAREONE.world, the group behind the wildly popular festival, has had a record year in 2025, despite the devastating fire on the main stage last summer.


WEAREONE.world now encompasses not only Tomorrowland in Boom, but also Tomorrowland Winter in Alpe d'Huez, Tomorrowland Brasil, various lifestyle and hospitality activities, travel organization TL Travel, media and content companies, and international projects in Las Vegas and Ibiza, among others. In Ibiza, this includes the famous Ushuaïa shows, while in the American gambling city, the impressive Sphere sphere was wrapped in a total spectacle.


Revenue from dance entertainment rose to 305.7 million euros last year. A year earlier, that figure was 244.1 million euros. In other words, the group behind Tomorrowland generated more than 61 million euros in additional revenue over the course of a year.


Substantially more remains at the bottom line as well. Net profit climbed from 23.9 million euros to 32.5 million euros. This means that WEAREONE.world made an average of nearly 90,000 euros in profit per day last year.



Tax invoice

The group also paid a substantial amount of tax on that profit. The tax bill rose to nearly 10.8 million euros.


The group grew not only in revenue and profit, but also financially in size. Total assets – everything from buildings and equipment to cash and outstanding invoices combined – rose from €126.7 million to nearly €213 million. The cash position is particularly strong. At the end of 2025, WEAREONE.world had over €67 million in the bank. A year earlier, this was just over €21 million. This money serves, among other things, as a buffer for the organization of major festivals and international projects.


That international story is becoming increasingly important. In addition to the festivals, the group is also expanding ancillary activities such as travel, merchandising (extending to furniture and body care), content production, hospitality, and lifestyle concepts. At the same time, the organization behind the scenes is also growing. The group now has an average of 330 full-time employees. A year earlier, that number was 283.



Advance payments

At the same time, the group's total debt rose sharply, from €65.6 million to €140.7 million. However, that does not mean that WEAREONE.world is suddenly saddled with a massive mountain of traditional debt. The largest part actually consists of 'advance payments on orders', amounting to over €87 million. These are revenues that the group has already received for future events and activities. Think of tickets, VIP packages, sponsorship, or other packages that are paid for months in advance. From an accounting perspective, these amounts are temporarily considered debt because the festivals or services have yet to take place at that time.


The group also paid out substantial dividends to the shareholders, the Antwerp brothers Manu and Michiel Beers. In total, over 21 million euros in dividends were declared.



To Thailand

The outlook for 2026 also appears particularly strong, and not only thanks to the recent sold-out weekends, with a total of 400,000 visitors in Boom. Tomorrowland is further expanding its international presence and is also heading to Thailand in December. To do so, the festival is moving to Wisdom Valley in Pattaya, in the Thai province of Chonburi, between December 11 and 13, with the same 'Consciencia' main stage and the same theme. It will be the first full-fledged Tomorrowland edition ever in Southeast Asia, further underscoring the group's international growth strategy. Equity, essentially the group's financial foundation, continued to grow to nearly 70 million euros. A year earlier, this was 59.8 million euros.

Source: Photo: Tomorrowland - HLN 28/07 via License2publish

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Kevin Van der Straeten [eventplanner.net]
Kevin Van der Straeten [eventplanner.net]
Leader|2026-08-01 - 11:23u

The brothers Beers deserve this nice €21 million dividend! I've read a lot of negativity about it, but these organisers and entrepreneurs took serious risks, built a beautiful worldwide brand and one of the best festivals in the world. An export product Belgium can be proud of. And the returns for the Belgian event industry are immense: work for countless event suppliers and freelancers, an impressive amount of tax revenue for the government, and a whole region that benefits from visitors travelling in from across the globe. We should celebrate entrepreneurship like this.

  [The Mood Managers]
[The Mood Managers]
New|2026-08-03 - 09:56u

As Kevin already said, respect to the brothers for 'pulling this off'!
21 million in dividends is a lot of money, but they indeed work hard enough for it and take an ENORMOUS risk; a lot of people often forget that. I think ID&T is quite bummed that they let it go back then.😎
Apart from the fact that 21 million on 300 million in revenue is of course a pretty low margin. A lot of entrepreneurs wouldn't want to run a business for that.😆
For this edition, they hired our DJ Cargo Bike for the 'Run & Rave' on Sunday morning; it was really cool to see and great to have been able to experience the festival up close (backstage etc). A very pleasant organization to work with.
Everything is taken care of down to the last detail, very special. The only thing is, they could still improve the DJ booths themselves; they are downright boring or difficult to see. They would be better off renting those from us as well.😂

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