Event email marketing campaign mastery: Strategies to boost engagement and attendance

Event email marketing campaign mastery: Strategies to boost engagement and attendance

Effective communication is paramount in the dynamic world of event planning, where every detail counts. While social media and other digital channels have their place, email marketing remains the cornerstone of successful event promotion.

TIP! - How to Choose a Party Caterer?

TIP! - How to Choose a Party Caterer?

You don't choose a (party) caterer haphazardly. Also at an event, the love of the participants goes through the stomach. Catering is therefore very important and must match the objective of your event and the target group.

Effective strategies for switching event management software: a guide for event planners

Effective strategies for switching event management software: a guide for event planners

Switching event management software can be daunting, but staying ahead in the fast-paced world of event planning is often necessary.

Strengthening cybersecurity in event planning - A must-read white paper

Strengthening cybersecurity in event planning - A must-read white paper

As event planners increasingly rely on digital tools, the risk of cyberattacks grows. Our latest white paper, 'Cybersecurity - A Critical Challenge for Event Planners', delves into the pressing cybersecurity challenges and offers practical solutions to safeguard your events.

Secrets to Know About the Security for Hallmark Events

Secrets to Know About the Security for Hallmark Events

As an event professional, one of your responsibilities is to anticipate things that could go wrong before or during the event. Yet, this task becomes trickier when ...

Why Planning a Yoga or Mindfulness Session During Your Event is a Great Idea

Why Planning a Yoga or Mindfulness Session During Your Event is a Great Idea

Hosting an event, whether it's a corporate conference, a community gathering, or a special celebration, involves a lot of moving parts. One often overlooked but highly beneficial addition to your event schedule is a yoga or mindfulness session.

Rise of Micro-Events: Crafting Intimate and Impactful Gatherings

Rise of Micro-Events: Crafting Intimate and Impactful Gatherings

As the event industry evolves, a new trend is making waves: the rise of micro-events. These small-scale gatherings, often focused on niche audiences, prioritise quality interactions over quantity, creating meaningful connections and maximising impact.